Digital Signage Display - Vital Gadget for Each Sector

Due to the advent of technology, the electronic industry is growing at a rapid pace. There is a high demand for LCD's and LED's in the Digital Signage market. This demand is not only for business advertisement but also to provide valuable information to the users by companies or other organisations. Therefore, the digital signage display market is expected to grow from $20.8 billion in 2019 to $29.6 billion in 2024. This is due to every company wants to take benefit of technology gift and to provide more and more information about the particular product or services. Therefore, from schools to hospitals, bus stops to the airport, and from malls to restaurants, everyone is taking its benefit. 

Below is a list of most prominent users of this technology:

Table of Content Restaurants Shopping Malls Business Campaigns Hospitals Cinemas Transport Education Sector Summary

    1. Restaurants 
The best use of Digital Signage in restaurants is to display its menu screen and rotating their special deals and offers. They can take benefits of this technology from both platforms like indoor and outdoor. At outdoor, they can show their special dishes, weather, special news, match or order placement status. This will help to gain the attention of new customers. At the outdoor platform, digital signage is also used for taking orders from the drive-through users. Like McD and Burger King do. With the digital signage, you have the option to daily change your restaurant or bar’s menu. Which was not possible with the manual system. 
More importantly, you can also run special contests and display your contest winner image on the digital signage. This can really give a great kick to your business sales. In a survey of casual and quick service restaurants, it was found that restaurants using display screen get a boost of 10% increase in sales. 

2. Shopping Malls
There is a high demand for digital signage in shopping malls to show map and floor layouts. This helps the customers to find their way by using interactive screens. In addition, retail sellers can showcase their products and services using display screens. They can show power-point presentations to put a great impact on the business on customers. Some other way of communicating includes: 
    • Commercials videos
    • News tickers
    • Background music
    • Public announcements
    • Graphic advertising
    • Schedules and events
    • Food court menus and much more

3. Business Campaigns
Digital Signage plays a significant role in business promotions like exhibitions and marketing events. You easily attract the eyeballs of a large crowd and give them an unforgettable experience. For example, if you want to promote your real estate business, rather than giving detail information about the project. For this, you can add videos, ppts or take help from images. It's better to show them a real view of your project from all ends. This will gives the customer more information in precise time. And then can come to conclusions easily.

4. Hospitals
In hospitals, most of the time spent in waiting areas. So, it's very hard to leave your place even for seconds without knowing the exact timing for your turn. But, with the help of digital signage, you can know about queue timing, doctor and other information about hospital and various types of spreading diseases. Many hospitals also use interactive screens for education. Through this, they can easily conduct seminars and conferences with distant doctors. 

5. Cinemas
In cinemas, digital signage makes its place in the lobby. This shows the customers movie trailers, timing, booking status, seat availability and other important information need to be delivered by the theatre team or manager. In addition, these can covey better message, generate revenue, and have the ability to inform about concession sales to boost audience attendance.

6. Transport 
Transport area includes the use of digital signage in bus stands, railway stations, and airports etc. In all these three sectors, a large audience is found roaming to get information about tickets confirmation and timing. As every relevant information is displayed on these screens that help them to keep calm and wait for their turn. 

7. Education Sector
The importance of digital signage in schools, colleges and universities is not hidden. These days, almost all the schools are using this modern technology that helps in increasing their efficiency and productivity. In addition, visuals attract the students more than mare texts. Some of the other reasons are:
    • Cost cutting on consumables
    • Boost students learning experience
    • Improve information delivery
    • Better safety

Summary
The emergence of digital media culture has affected every sector in a positive way. It helps the audience to keep in touch with the business and build personal relationships compared to traditional ways. So, till now if you are not using digital signage displays at your place then you are missing a great chunk of business.